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7 Reasons Why You Need A Face Serum Right Now

Up your skin care game.
You probably think you have your skin care routine down pat. Cleanse, mask, moisturize, sunscreen - what more could there be? Well, if you haven’t added a face serum into the mix, you may be missing out. Not sure about the benefits of a face serum why, exactly, you should be making room in your routine for one? If you're open to the idea of upgrading your skin care regimen, keep reading to learn all about face serums and the (many) reasons to use them.

What Is A Face Serum?

Before we wax on about the wonders of face serums let’s start with the basics: What is a face serum? Face serums are lightweight moisturizers that contain a higher concentration of active ingredients - like hyaluronic acid, glycolic acid, and vitamin C - than typical facial moisturizers. Known for their effectiveness, face serums are often used to manage specific skin care concerns, such as wrinkles. serums will also typically be thinner than a moisturizer, which makes them perfect for layering and they can come in a variety of different formulas, including gels, oils, and light creams - they can even have a water-like consistency in some cases.

7 Reasons Why You Should Use A Face Serum
There are quite a few benefits to using face serums that make it easy to see why serums are a popular skin care product. Below, we’re naming seven reasons you may want to add a serum to your routine.

1. To Minimize The Appearance Of Dark Spots
Daily UV exposure and aging can result in the appearance of dull skin, discolorations, and dark spots. With daily use after two weeks, dark spots are visibly improved, and within four weeks, fine lines and wrinkles are visibly reduced. Apply the serum at night after cleansing, and don’t forget to apply sunscreen in the morning - alpha hydroxy acids like glycolic acid can increase your skin’s sensitivity to the sun.

2. To Brighten The Look Of Dull Skin
As you age, your skin can naturally start to lose the look of radiance. The brightening serum is formulated with golden micro-reflectors to help illuminate the look of your skin and stimulate cell renewal, revealing more youthful-looking skin.

3. To Plump Skin And Reduce Wrinkles
Face serums play a vital role in any effective anti-aging skin care routine. Pick a serum that contains intensely hydrating hyaluronic acid, if you're noticing wrinkles and dryness cropping up. Formulated with a high concentration of HA, this serum absorbs quickly to help reveal instantly replenished skin. After just two weeks, you can expect fine lines and wrinkles to be visibly reduced.

Vitamin C is another potent anti-aging ingredient to keep an eye out for when choosing a serum. Reach for a formulation that contains a sizable percentage of the vital antioxidant. Apply either serum after AM and PM cleansing, then follow up with an anti-aging moisturizer.

4. To Fight Skin Sagging
As you mature, your skin can gradually lose moisture and volume, especially in delicate areas like your cheekbones and under the eyes. To replenish volume and moisture retention and fight sagging in these areas, reach for a targeting serum that contains hyaluronic acid. Dispense a few drops on fingertips and apply all over your face, focusing on any problem areas, until the product is thoroughly absorbed.

5. To Help Manage Acne-Prone Skin
There are skin serums available to help with just about every skin care concern out there, and acne is certainly included. Ingredients typically found in serums and skin care products for acne include benzoyl peroxide, salicylic acid, and even retinol.

6. To Exfoliate Your Skin
You may be used to scrubbing your skin with face scrubs, but chemical exfoliants are becoming increasingly popular, and face serums are a great way to give them a try. Serums containing AHAs and BHAs, like lactic acid and malic acid, can be used to resurface skin for a smoother feel and more even appearance.

7. To Hydrate Your Skin
When your skin is feeling super parched, a moisturizer alone might not cut it. Instead of relying on your face cream to do all the heavy lifting, you can apply a hydrating face serum underneath to bring your dry skin back to life. Again, serums formulated with hyaluronic acid are great for helping with hydration. Apply the serum to damp skin to lock in even more hydration.

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