Aroma Treasures functioned tirelessly in its bid to transform Aromatherapy into a household name in India. To educate people and spread awareness, Mr Nirmal Minawala wrote a book titled 'Aromatherapy made easy'. This book received several accolades and was accepted very well in the industry. Many beauty institutes use it as a textbook. Furthermore, seeking his expertise in the field, Mr Nirmal Minawala was invited by Astha channel to educate people in the field of Aromatherapy. The detailed presentation covering various subjects in Aromatherapy was aired for nine months in the year 2002-2003. This unparalleled commitment was rewarded in the face of Aroma Treasures being ranked amongst the 100 small businesses of the year 2010 by Franchise India and processed by Ernst and Young.

Aroma Treasures has spread massive awareness on the usage of essential oils for various common problems and for beauty care in the form of approximately 200 seminars attended by around 20000 professionals from the beauty industry and lay persons across India. To keep aligned with trends and extend the latest therapies, Aroma Treasures has been proactive in publishing regular newsletters to keep beauticians updated on different treatments for skincare. Aroma Treasures was also on the panel of Miss. Mumbai pageant and supported the contest for INMUMBAI channel to groom and guide participants on skincare. The response was overwhelming and it provided tremendous exposure to the brand.